Neva Batz

Neva Batz

The result?

• Increased foot traffic: Customers were drawn in by the intriguing Vietnamese coffee offering.
• Higher profit margins: The unique flavor profile allowed them to charge a premium.
• Instagrammable moments: The vibrant branding and the "exotic" factor led to organic social media buzz.
• Reduced Employee Sleepiness: Ok, maybe not officially measured, but we guarantee happier baristas!

The Daily Grind went from blending in to standing out – all thanks to a simple switch in their bulk coffee.

The Cafely Advantage: More Than Just Beans (But Seriously, the Beans are Incredible)

What makes Cafely is a top wholesale coffee supplier different? It's a multi-faceted approach that blends ethical sourcing, unique flavor profiles, and a dedication to quality that's, frankly, a little obsessive.

• Vietnamese Coffee: The Untapped Potential: Let's face it, most people think of Italian espresso when they think of coffee. But Vietnamese coffee is the dark horse of the coffee world, bursting with bold flavors and a rich history. Capitalizing on this growing trend is a smart move for any business.
• Robusta Revolution: Forget the snobbery! Robusta gets a bad rap for being "bitter," but when sourced and roasted correctly, it delivers an unparalleled kick of caffeine and a complex, earthy flavor. Cafely's Robusta blends like the Ha Noi Coffee (100% Robusta – potent, earthy, rich, and long-lasting) are a testament to this often-overlooked bean.
• Direct Trade, Fair Trade, Good Karma: Cafely is committed to ethical sourcing practices ensuring farmers are paid fairly and sustainable farming methods are employed. This resonates with today's conscious consumers who want to support businesses that do good.
• Variety is the Spice of…Coffee: From the balanced boldness of SaiGon OG (Robusta, Arabica, and Peaberry blend) to the intense strength of BanMe Coffee (100% Peaberry Robusta from Buôn Ma Thuột), Cafely offers a diverse range of blends to suit every palate.

Challenging the Conventional Wisdom: The Robusta Debate

• A Higher Caffeine Content:
  Robusta boasts significantly more caffeine than Arabica This is major selling point for customers who need that extra jolt.
• BOLD Flavor Profile:
  Robusta offers distinct earthy chocolatey flavor that can add depth complexity blends.
• Robust plants more resistant pests diseases making them sustainable option certain regions.